Nico Cirasola
Dante Marmone, Luca Cirasola, Tiziana Schiavarelli, Renzo Arbore, Lino Banfi
78 min.
2009
San Diego Italian Film Festival
The movie tells the story of two bakers from Altamura who put the local McDonald’s out of business by stealing away their customers, enticing them with the local version of fast food: delicious focaccia wrapped goodies like meats and cheeses. Altamura is well known for its doughy delicacies. Road signs welcome visitors to ‘‘The City of Bread’’ upon entering the city limits. Earlier this year the film was given the distinction, Best Picture from the Association of Italian Film Critics. Based on a true story chronicled in a 2006 NY Times article The Bread Is Famously Good, but It Killed McDonald’s, the tale of two bakers able to topple a McDonald’s has become the stuff of legends.
This is the Feature Film from our CineCucina event.
BRANDING: MIRIELLO GRAFICO // WEB DESIGN + MARKETING: JACOB TYLER CREATIVE GROUP
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